Freedom, ultimately, is the best feeling in the world. In its purest form, our freedom is the closest thing we have to a superpower.
Wanderobe is born out of a vision of freedom in which self-expression is celebrated. Where exploring the unfamiliar allows us to awaken new perspectives within. Where opening our hearts and minds is the first step in nourishing them.
I developed the concept for Wanderobe in hopes of connecting dots in ways that seemed most natural to me, to free people up to get more of what they wish for: VIP experiences, convenience, cultural immersion and authentic connection.
For years I had imagined being able to check into a hotel room where a closet full of clothes awaits. I found myself wondering, “why doesn’t this amenity exist yet?” So after about a decade of dreaming, I finally set out to build it.
And in building Wanderobe, I found my own version of freedom. I found that by pursuing my passion, no matter the outcome, I could better align with my intuition. I believe harmony within the individual is key to harmony within the collective. When we tap into our freest selves is when we move closer to our purpose and shine brightest for those around us.
Even in some small way, that’s what we want to give you with Wanderobe—the power of unlocking your own journey. The charm of discovering your own hidden gems. The confidence to show people who you are and tell your story the way you want it told.
Yes, we help solve a number of pain points, from packing, to dealing with returns, to finding hot local brands while traveling, but Wanderobe didn’t set out to solve a problem. We’re forging an opportunity, connecting the stylish with the creators of style. We’re here to make magic through an immersive, personalized and effortless fashion experience.
The designers we work with are champions of this magic. These are creatives who follow their instincts and share their artistry for others to wear, a most courageous act. Through their craft, they give us not just clothes, but a new way of seeing ourselves and our surroundings. Getting to know our designer network has been a true joy in the process of creating Wanderobe, and we can’t wait for you to get to know them too.
With the launch of our platform, we invite our guests to play, experiment and expand your horizons. And most of all, we invite you to feel free as you help us shape the future of fashion discovery.
-Martin Smith, Wanderobe Founder
